Get Ahead Together
You have a great idea and want to help your community thrive. Maybe you are already part of a local nonprofit or perhaps you are looking to start a new one. The question is: How do you turn your great idea into a mission that makes a difference? And how do you get that mission […]
Matching the Outside to the Inside
When you walk down the street or through the mall, what makes you stop and enter a particular store or restaurant? My guess is there is something that draws you in. Maybe it’s a cute outfit in the store window? Or maybe it’s a sale sign? Perhaps it’s a fun, eclectic display sampling of what […]
Is phone book marketing still a necessity…
When is the last time you actually looked in the phone book? Like, actually looked inside and hunted for a phone number? Can you even remember? A while back, I came home from running errands and saw our new phone book sitting on my front step. The poor, sad thing was a mere shadow of […]
It’s About Being The Good
One day while shopping at a local store, I looked up and noticed a sign on the wall. It read, “Believe There Is Good In The World, BE THE GOOD.” Hmmm, I thought. What if? What if we just did that? And, what if we applied it everywhere — not just in our personal lives, […]
You talking to me?
Do you ever notice yourself changing the way you say something based on who you are talking to? I know my communication style is vastly different when I am talking to my kids (or my cat, Stella) versus communicating with a colleague. The same holds true when talking to the various groups of people that […]
There is #Crying in Good Marketing
I have a routine at night. After everyone settles down for the evening, I scroll my social media feeds to get caught up on the news and events of the day. While doing this I always stumble upon a few stories from Love What Matters. Sometimes the stories are uplifting and filled with hope, sometimes […]
Give the Gift that Keeps on Giving
Around the holidays, the topic of gift giving is one that can turn into contentious debate. People often lament the commercialization of the season and how it has taken away from the true reason for celebrating the holidays this time of year. Parents, myself included, become laser focused on getting the perfect gifts for their […]
The Imperfect is Perfect
A few days ago I was chatting with my neighbor about her adorable three pound puppy. Axel is the epitome of cuteness. He is sweet and mellow, great with kids…the list goes on. I was surprised when my neighbor told me that she saved a significant amount of money when purchasing Axel because his tongue […]
