Fundraising Trends and Lessons for 2020 February 2, 2020 Nonprofit fundraising has gotten leaner, more strategic, and more precise in recent years. At the same time social media has, like it or not, drastically Read More »
Get Ahead Together October 11, 2019 You have a great idea and want to help your community thrive. Maybe you are already part of a local nonprofit or perhaps you are Read More »
Tame the Data Beast October 1, 2019 My daughter’s favorite movie (at least for this week) is Disney’s Beauty and the Beast. Everyone knows the story, Belle comes to live in the Read More »
Forget Christmas in July, Plan Your Year-End Appeal Now July 22, 2019 Once upon a time, we could spend all day on Thanksgiving enjoying time with family and relaxing in the afternoon watching football (or binging on Read More »
Finding the Sweet Spot when Giving Back June 10, 2019 I often share with people that I spent over a decade working for nonprofits before going to the “other side.” The other side meaning the Read More »
Matching the Outside to the Inside June 3, 2019 When you walk down the street or through the mall, what makes you stop and enter a particular store or restaurant? My guess is there Read More »
Opening your Lens May 7, 2019 Awhile back, I was approached by the University of Iowa Office for Study Abroad to talk about my time in Costa Rica during college. When Read More »
Lessons learned from a “Stubborn Old German” April 29, 2019 Earlier this month, my wonderful, hard-working, loving grandpa passed away. I am sad and miss my grandfather terribly, BUT, I am also happy. You see, Read More »
Own Your Mess April 26, 2019 Someone I greatly admire once said, “We live in a society where we only claim responsibility for the good. We blame others for the bad Read More »
Event Planning with a Purpose April 17, 2019 Chances are if you have ever served on a nonprofit board or leadership team at a company, the discussion of planning an event has come Read More »
Social Media Strategy = Social Media Success April 3, 2019 Often, new clients come to me seeking the perfect formula to achieving marketing success on social media. They see their competitors’ ads and want to Read More »
Is phone book marketing still a necessity… March 27, 2019 When is the last time you actually looked in the phone book? Like, actually looked inside and hunted for a phone number? Can you even Read More »
It’s About Being The Good March 22, 2019 One day while shopping at a local store, I looked up and noticed a sign on the wall. It read, “Believe There Is Good In Read More »
You talking to me? February 16, 2019 Do you ever notice yourself changing the way you say something based on who you are talking to? I know my communication style is vastly Read More »
There is #Crying in Good Marketing January 16, 2019 I have a routine at night. After everyone settles down for the evening, I scroll my social media feeds to get caught up on the Read More »