

The "why" is easy, getting there can be hard. Let's work together to enhance your communication strategy in order to be the good and make an impact .
Build Relationships
Media & PR
You are doing great things. Let’s tell people about it! Let’s get your organization the recognition it deserves.
Tell Your Story
Copywriting
Let’s craft your message and tell your story to ensure the audience understands your mission and what sets you apart.
your brand voice
Marketing
Not sure where to start with marketing? Need a website that truly feels like your organization? Let’s grow your brand!
Make an impact
Fundraising
Fundraising is all in the details. I offer campaign strategy, design, and data consulting services for your nonprofit.
Grow your mission and achieve your goals
Believe there is good in the world.
Share Your Mission
Grow Your Impact
Your mission is your why. My goal at Be The Good Consulting and beyond is to help you share and achieve it. The world is ever evolving. It is important to adapt to new trends while maintaining focus and common sense. With a down to earth midwestern approach to doing good work, we can grow your impact. Let’s meet over coffee (or my favorite, chai latte) to learn more about how you want to grow and be the good in your industry.
How TO Be The GOOD
What My Clients Say
No matter your communication needs, I will work with you to develop a strategic and comprehensive plan to achieve your goals that is both cost-effective and successful. Let’s be the good together!
A master of her trade, Anna brought our nonprofit into a realm of sophistication we had only dreamed of before. If you are considering hiring a professional to take you to the next level, you need Anna.
Nonprofit executive Director
Anna thrives when there are multiple challenges facing her, and has the unique ability to grasp long-term goals while managing day-to-day activities. She is also a master at event planning, no detail is too small or unimportant.
Healthcare System CEO
The best people support your message by sharpening its focus to a sharp point, cutting through the noise of daily life to reach people. Anna focused our message to such a sharp point we grew at a pace we did not expect to occur.
Nonprofit executive Director
the blog
Growing Good Ideas
Nonprofit fundraising has gotten leaner, more strategic, and more precise in recent years. At the same time social media has, like it or not, drastically impacted the way that nonprofits do business.
You have a great idea and want to help your community thrive. Maybe you are already part of a local nonprofit or perhaps you are looking to start a new
My daughter’s favorite movie (at least for this week) is Disney’s Beauty and the Beast. Everyone knows the story, Belle comes to live in the Beast’s castle in order to
Once upon a time, we could spend all day on Thanksgiving enjoying time with family and relaxing in the afternoon watching football (or binging on Hallmark movies). Today, that’s often
I often share with people that I spent over a decade working for nonprofits before going to the “other side.” The other side meaning the for profit world. Having worked
When you walk down the street or through the mall, what makes you stop and enter a particular store or restaurant? My guess is there is something that draws you
Awhile back, I was approached by the University of Iowa Office for Study Abroad to talk about my time in Costa Rica during college. When we sat down to chat,
Earlier this month, my wonderful, hard-working, loving grandpa passed away. I am sad and miss my grandfather terribly, BUT, I am also happy. You see, my grandpa lived his life
Someone I greatly admire once said, “We live in a society where we only claim responsibility for the good. We blame others for the bad instead of taking responsibility. Don’t
Chances are if you have ever served on a nonprofit board or leadership team at a company, the discussion of planning an event has come up at least once if
Often, new clients come to me seeking the perfect formula to achieving marketing success on social media. They see their competitors’ ads and want to achieve the same success and
When is the last time you actually looked in the phone book? Like, actually looked inside and hunted for a phone number? Can you even remember? A while back, I
One day while shopping at a local store, I looked up and noticed a sign on the wall. It read, “Believe There Is Good In The World, BE THE GOOD.”
Do you ever notice yourself changing the way you say something based on who you are talking to? I know my communication style is vastly different when I am talking
I have a routine at night. After everyone settles down for the evening, I scroll my social media feeds to get caught up on the news and events of the
Around the holidays, the topic of gift giving is one that can turn into contentious debate. People often lament the commercialization of the season and how it has taken away
It’s that dreaded moment. You have spent months and months planning the perfect event for your organization. You selected the meal, lined up the entertainment and planned every part of
A few days ago I was chatting with my neighbor about her adorable three pound puppy. Axel is the epitome of cuteness. He is sweet and mellow, great with kids…the
This is a question I receive often. An important part of marketing is building awareness for your company or nonprofit. To the business owner or fundraiser, you dream of getting
#GivingTuesday, annual reports, holiday cards, year-end appeals, emails, social media, newsletters… It’s all a bit confusing for even the most experienced fundraising professional. Which methods of communication do you use